Relevant to all small businesses in the fashion industry, designers, suppliers, photographers, and stylists this blog is dedicated to sharing all I have learned in this industry.
I am owner of kangacoo designs, a girls clothing line. I started my clothing line from scratch while I was 3 months pregnant with Marlise. I had not touched a sewing machine since I was 8. I started with burpies and blankets and then started making my signature faux fur ponchos and reversible coats. A couple companies in Japan found me on etsy and I started wholesaling at the end of 2009. I contunued to sell on etsy and find my self as a designer (ha I say that about myself every season). I picked up a couple more US wholesale clients on my own and was approached by a showroom in the California Market Center in the Spring of 2011. I signed with a showroom and 8 months later I am having a successfull wholesale season #2 with almost 50 wholesale clients. It has been a crazy, bumpy, exciting road. I learn somehting new everyday. I have learned everything on my own and I want to share it all with others to help them on their path in this industry.
I am starting with a series of posts on how to market your business in places other than facebook but will cover many topics including photoshoots, sourcing materials, wholesale and retail, packaging and labeling, sharing resources I have found for supplies, marketing and sales, PR, and more.
enjoy the blog. And if you like it, please share it with your friends and/or fans on fb.